I love these kind of sites that are beautifully illustrated and crafted, makes such a nice change from the bog standard (and expected) boxes and standard layouts. I am very in favour of mixing it up where the proposition and product support this kind of experience.
Some great examples are listed on the webdesignledger here that show how UXArchitects and UXCreatives can work together to come up with a gorgeous site.
My fav are:
http://www.jacquico.com/
http://thinknologies.com/
http://www.edxmas.pl/
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